YouGov DestinationIndex tracks public perception of the world's most popular hotspots. Want to know what people really think of your destination? Do you know who your most likely visitors are? What’s the best way to reach them? It's time to find out for certain.
Quality tourist destinations have impactful and informed brand strategies. YouGov DestinationIndex provides you with key data and analytics that inform your strategy, and ultimately gives you the power to influence travellers' perception of your destination in real time. It offers the only daily measure of how you and your competitors are performing in the eyes of would be travellers.
We currently track public perception of 120+ tourist destinations across 25 markets.
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Track your daily performance Monitor the public perception of your tourist destination daily across 16 different measures. |
Track perception against your competitors Benchmark your success against your goals, your competitors, and your entire market. |
Activate your informed strategy Activate highly informed and targeted campaigns linked to robust, daily consumer perception of your brand. |
Contact us now for daily consumer reaction to your tourist destination and those that you compete with. You can fill in the contact form or write to us at sales.india@yougov.com.