Will the TRAI order change the broadcast game?
Although 57% consumers look at the new tariff order favorably, only 1 in 5 think this will increase their TV viewing time
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Soaring high on public support, will Chennai Super Kings be the champions yet again?
CSK scores high on public support and Vivo emerges as the most recalled brand associated with IPL
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Beauty with Brands! What brands do beauty conscious women seek?
On the occasion of International Women’s Day, YouGov explores the meaning of beauty as described by Indian women and reveals the brands that appeal ...
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The Age of Digital Natives
Millennials have taken the center stage across the consumer markets globally. Accounting for nearly one third of the Indian population, this generation is driving ...
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Google tops the 2018 YouGov BrandIndex Buzz Rankings in India
The annual rankings showcase the brands that have generated strong positive buzz in the past year
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Will Zomato’s recent delivery crisis drive away customers to Swiggy?
YouGov BrandIndex shows that ever since the incident took place on December 10, there has been a sharp decline in the overall brand health ...
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Amitabh Bachchan and Deepika Padukone are the most influential personalities of India
YouGov Influencer Index 2018 reveals consumer perceptions of leading Bollywood celebrities and sports personalities in India
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Google has the strongest brand advocacy in India
YouGov BrandIndex 2018 Brand Advocacy Rankings reveal the most recommended brands by consumers in India
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The OnePlus wave among urban youth in India
The OnePlus wave among urban youth in India
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Is OYO listening to its female customers?
YouGov BrandIndex shows OYO Rooms hits low satisfaction among customers, especially women
