Music streaming platforms are the most used apps by urban Indians amidst the lockdown
YouGov’s latest findings reveal the apps that urban Indians are engaging with while staying at home
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Indian consumers respond positively to Zomato & Swiggy’s proactive measures in response to COVID-19
The measures taken by these brands in response to the Coronavirus seem to be enhancing their Buzz and Impression scores among customers
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Paytm and Big Basket are the most used apps for ordering essentials during the COVID-19 lockdown
Although people have engaged with delivery apps during this period, only half are satisfied with the online ordering experience
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YouGov’s data on COVID-19
Yougov COVID tracker
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Three in ten urban Indian women claim they cannot do without using the Internet beyond an hour
Despite the gender divide among internet users in India, women are as dependent as men on the internet for their diverse needs
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YouGov’s survey reveals people are indeed moving online for content after the TRAI order was passed
Not only have people increased their digital content viewing time in the past year, but some have also unsubscribed their DTH connections and moved ...
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Google tops the 2019 YouGov BrandIndex Buzz Rankings in India
Digital brands dominate the top 10 rankings while financial brands recorded the most improvement
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YouTube Music reigns supreme as the most frequently used music app in India
Access to the latest soundtracks and ability to share music are the top reasons for using it
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Google tops the 2019 YouGov Brand Advocacy Rankings in India yet again
The Internet search giant is the most recommended brand by Indian consumers
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More than half of Indians think online streaming platforms require content censorship
People are equally divided on the impact of content regulation on the viewership of these platforms
