North India prioritises better education as well while South India demands more safety and security, especially for women
The iconic hospitality brand has created the most positive buzz among luxury hotels in the country
Perceptions around the quality of air in India have improved in the last six months
In a survey of six countries who would be competing for the ICC Cricket World Cup 2019, India, Australia and England stand the greatest ...
Mothers in India are becoming adopters of technology, with young moms emerging as the more tech-savvy mothers
While Vivo has high recall throughout, Swiggy has considerably improved its recall in the five weeks of IPL
While Oyo is on a fast track of expansion, we looked deeper into its performance over the past two years to see what makes ...
Fans across countries are rooting for the White Wolf
While 1 in 2 currently exercise to stay healthy, 1 in 10 intend on starting soon
These brands have registered the greatest improvement in their Ad Awareness scores in March
Although 57% consumers look at the new tariff order favorably, only 1 in 5 think this will increase their TV viewing time
CSK scores high on public support and Vivo emerges as the most recalled brand associated with IPL
In a survey of 24 countries, pizza and pasta take the top spot, closely followed by Chinese and Japanese cuisine Indian cuisine is the ...
On the occasion of International Women’s Day, YouGov explores the meaning of beauty as described by Indian women and reveals the brands that appeal ...
Hyundai is the top car brand being considered by future buyers
A higher number of men stated this and 30% of them are already using Tinder to meet people
As PM Narendra Modi’s government prepares to present its last budget before the 2019 general election, YouGov’s latest survey explores people’s expectations from the ...
Millennials have taken the center stage across the consumer markets globally. Accounting for nearly one third of the Indian population, this generation is driving ...
The annual rankings showcase the brands that have generated strong positive buzz in the past year
A New YouGov survey explores what resolutions people are likely to make in 2019 with respect to their phones, WhatsApp and social media
YouGov BrandIndex shows that ever since the incident took place on December 10, there has been a sharp decline in the overall brand health ...
The modern day consumer cares about a brand’s products often as much as they care about what a brand stands for, what the brand ...
Irritation in eyes/nose, breathlessness and skin allergies have emerged as the most visible effects of air pollution
YouGov Influencer Index 2018 reveals consumer perceptions of leading Bollywood celebrities and sports personalities in India
YouGov BrandIndex 2018 Brand Advocacy Rankings reveal the most recommended brands by consumers in India
The OnePlus wave among urban youth in India
YouGov India survey reveals Indian men and women’s view on the ongoing #MeToo movement
YouGov BrandIndex shows OYO Rooms hits low satisfaction among customers, especially women
YouGov India World Food Day survey reveals local brands dominate Indians’ food preferences
A new YouGov India survey reveals Indians’ awareness about contraception and safe sex
Around 75% of Indians indicated they are ready for DIY furniture stores and over half are willing to switch from full service showrooms to ...
The ad campaign significantly improved the brand’s ad awareness and purchase consideration, leading to an overall positive brand health
YouGov BrandIndex shows ICICI Bank experienced strong improvement in Ad Awareness and Buzz in July
YouGov India survey reveals Indians perceive Sundar Pichai as a true Global Indian, followed by Priyanka Chopra and Amartya Sen
YouGov survey reveals Indians perceive SBI as the most patriotic brand in India, followed by Tata Motors, Patanjali and Reliance
YouGov Omnibus survey reveals how Indians prefer to travel. Read more in this Indian travellers Infographic.
A new YouGov study reveals around a third of Indians take a vacation every year
A new YouGov study finds out the perception of women safety in India
A new YouGov survey conducted among over 1,000 respondents in India, shows that every 1 in 6 cinemagoers watches a film every week.
Fresh research into smartphone usage in India has shown that 67% of the country’s urban adult online population couldn’t live without their smartphone, the ...
YouGov is delighted to announce the further expansion of our digital market research network in India. This week we launched a new office in ...
A new international YouGov study into the characteristics people most prefer in a romantic partner has found that personality is most likely to be ...
New YouGov Omnibus research shows that 80% of women in India have experienced "mansplaining", with one in four (24%) saying that they have experienced ...
Social media giant Facebook is the most positively talked about brand among millennials in the UAE and Egypt while Apple receives the same accolade ...
In the run up to their nation’s Independence Day, the citizens of India have revealed overriding optimism for the future of their country. According ...
Google has topped the first-ever YouGov BrandIndex global brand health rankings. In a list dominated by online brands, the search giant ranks the highest ...
48% of Indians agree with policy makers who claim the Goods and Services Tax (GST) will make their country’s economy more efficient and accelerate ...
The semi-finals of the ICC Champions Trophy 2017 are due to kick off on Wednesday. With the top four so heavily stacked with teams ...
Across the world there are huge differences in perceptions of trust and respect for banks. Perhaps unsurprisingly, the European countries surveyed are generally the ...
YouGov’s Brandindex yearly rankings of the best perceived brands by women in the UAE has been topped by Emirates Airline. Top 10 Emirates is ...
The Top Brands in 2016 – Highlights from the BrandIndex Buzz Rankings The 2016 annual BestBrand Rankings released by YouGov using our flagship daily ...
Of 19 countries surveyed worldwide, in 18 more people see globalisation as a force for good rather than bad in the world Globalisation has ...
The growing power of social media influencers and bloggers has been revealed by new research from Dubai-based PR agency BPG Cohn & Wolfe and ...
Angelina Jolie and Bill Gates are the most admired man and woman in the world once again according to the latest YouGov World’s Most ...
51% find virtual reality the most appealing technological travel booking concept YouGov was delighted to unveil the results of our latest Travel Booking Trends ...
The majority of adults are happy with their weight and body image, and body confidence tends to mature with age, according to a new ...
As cosmetic surgeries and anti-aging products become more accessible to the mass public and the obsession with aesthetic beauty increases, we surveyed residents about ...
Humanitarians are more globally admired than top world leaders like Barack Obama and Queen Elizabeth II, according to a new global YouGov poll of ...
Do you know how healthy your brand is right now? When was the last time you could check? Historically, tracking brand performance hasn't been ...
YouGov is delighted to announce the appointment of Kailash Nagdev as Managing Director of our research services based in Dubai. Kailash joins from Falcon ...
When using market research to inform strategies and key business decision making – one of the most fundamental drivers of quality and actionable insights ...
In honor of International Women’s Day, global research agency, YouGov, ran a multi-country Omnibus study asking women what they think about their work, personal ...
In America, India and Great Britain a third to 60% of the female population are interested in the birth of the Royal baby The ...
Every year, Muslims the world over anticipate the arrival of the Holy Month of Ramadan. We surveyed 1,520 online Muslim respondents who live in ...
58% of online respondents in India plan to celebrate Valentine’s Day this year 28% of female respondents prefer jewelry as a Valentine’s gift, while ...
Tear gas, water cannons and dozens of police were unable to break apart the thousands of Indian protesters who took to the streets of ...
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